Today’s shoppers live in a connected world and expect great experiences both offline and online. According to the famous research, they are not ready to wait longer than 3 seconds for the web page to be displayed. Otherwise it’s easier for them to buy the same thing elsewhere.
Despite the growing Internet penetration rates, latency occurring while website loading, may exceed 3 seconds. This often happens when people from distant parts of the world try to access your website. Content delivery network (CDN) can make your website equally accessible from anywhere.